Fashion Merchandising Certificate (Certificate)
Fullerton College
Fullerton, CA
The Fashion Merchandising Certificate is designed to provide a course of study that prepares students for entry-employment as a professional and competent in fashion merchandising fields such as fashion merchandiser, fashion apparel buyer, visual merchandiser, and fashion sales representative. Individuals with this certificate are able to know how to sell and market apparel, merchandise apparel lines, and visually showcase apparel in all aspect from digital to brick and mortar stores. A grade of C or better is required in each course taken. The Fashion Merchandising Certificate requires the completion of 35-39 units.
Program Student Learning Outcomes:
🗸 Design a chart of all consumer behaviors in the fashion businesses and evaluate each to understand the target customer for a retail store.
🗸 Examine and differentiate the role of the retail fashion buyer in today's environment, developing goals and strategies for employment in fashion merchandise.
🗸 Demonstrate an understanding of how technology and other advancements continue to change the retail environment and communicate your results to the fashion industry.
🗸 Define and discuss the role of the retail fashion buyer identifying the decisions, issues, and challenges found in today's retail environment.